Prada Crown Shades
Product Design / Branding / Concept
Project Brief
This pair of experimental sculpted sunglasses are designed for the post-race ceremony for the Prada Pirelli Luna Rossa Sailing team.
As part of the athlete's most important gear, sunglasses are important to be design with pride and characteristics.
Specs
Duration
Year
3 weeks
2024
Tool Kits
Gravity Sketch, Midjourney, Solidworks, Keyshot, Ps
Brand intro
Prada Linea Rossa
Prada's sports line Linea Rossa has been heavily involved in the sailing sports for a long time, sponsoring the Prada Pirelli Luna Rossa team to participate in competitions.
Sailing Team
Prada Pirelli Luna Rossa Team
Brand intro
A Celebration Piece
Sunglasses, one of the most important gear for the sailing athletes, deserve a special touch when they are standing on the podium, celebrating.
The big win deserves a little more...
Ideation Process
Gravity Sketch
The VR modeling software allows an immersive experience for wearable products and tastes 3D ideation process.
Details
Nose & Ear Pads
Different size of detachable soft silicon pads for comfort on all headships.
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